She's Got a Cult Following at Hair Cult and Marma- Meet Laurie Michelson

Environmentally Conscious and an Excellent Beauty Consultant- And Her Doors Open to Pure Bliss. Mingle with Laurie Michelson Today.

Many fabulous men and women take time to sit in Laurie's chair, but today we put her in the hot seat and promote her leadership skills, marketing savvy and her way with beauty- both inside and out. Laurie Michelson owns Hair Cult & Marma Day Spa. She takes pride in environmentally safe products and has dedicated her Hoboken surroundings to making community members feel bliss in her spa and look like a million bucks when walking out of her salon. If you've seen her around town, you know she's got style. Always sportin' a new doo. Cheers to you, Laurie. Learn about this influential woman in Hoboken Biz today.

Laurie Michelson
Hair Cult & Marma Day Spa
www.hair-cult.com
www.marmadayspa.com
lam25@mac.com

Laurie, What inspires you?

My daughter inspires me. Growing up in Union City and experiencing the growth of this town also inspires me. It’s amazing!

What strengths do you bring to the table when it comes to being an influential women in business?
Starting a business on my own at the age of 23, having learned from my mistakes, thankfully not many... but learning from them and growing make it essential for a woman to be in business. Having an open mind to take things as they come and have the ability to adapt are also key strengths that I possess.

What is the latest business obstacle you’ve had to overcome? How’d you do it?
The economy! I’ve had to learn how to run my business differently. Instead of jumping on the Groupon and LivingSocial bandwagon, which in my opinion will be the death of small business, I’ve learned to market creatively with our existing guests and add value without compromising quality.

What’s different about your business niche that makes you get up and go to work everyday? Do tell, we wanna know what wakes you up everyday.
I love what I do still- after 24 years! I’ve been fortunate to always have a great, friendly, loyal staff of people to work with daily. We truly enjoy servicing and making our guests happy. It’s not just the cut, color or massage, it’s the “experience”.

Your favorite part of your job is...
Interacting and getting to know our guests and what their needs are... especially when they are not sure how to verbalize what they need. The art of consultation ensures their happiness.

What are some cool new biz ideas that you’re incorporating into your company and brand?
We’re passionate about the environment and caring for it, so all of our products are organically derived. Our hair color is 93% and 99% organically derived. We have great referral incentives that you can share with friends and family as well.

And now... tell us how much you love Hoboken:

Your favorite restaurant is...
Charritos because the food doesn’t get any more authentic. Though you ask for one, I do have to say that Bin 14 is also a favorite because of the ambiance. I love going to both of these places because the staff knows me and makes me feel like I’m home. That feeling can’t be beat!

Your favorite hang out is...
Bin 14. Perfect for an after work hang. The staff ALWAYS finds me a seat no matter how busy they are.

Your fave Frank Sinatra song?
Summer Wind.

Do you enjoy baseball? It was invented here after all. Are you into it?
Yes, but only live at the stadium.

Your tagline for Hoboken if sky scraped across the sky would be...
New Jersey’s NYC

LOVE IT! You are admirable, Laurie. Now we know where to go when we need a massage or a consult on our hair with an expert opinion that counts. Customer service, especially in a small town, is and should be first and foremost at our services list and marketing. It sounds like you know your roots (and know how to color your customers’.) Congratulations on your success in business, in Hoboken, in the Women in Business Council and for all your endeavors. We all know Marma... let’s all stop in and say hi to Laurie and her friendly staff after reading this. It could be time for a summer facial. It's about that time of the seasons changing. Get pampered at Laurie's growing businesses today.